Rockafellas story and heritage

The Story

From childhood catering roots to Birmingham's premier burger destination. We combine fine dining quality with the comfort of casual takeaways, creating unforgettable flavors that bring communities together.

Our Team & Culture

At Rockafellas, we're more than just a restaurant - we're a family. Our team embodies the #WESMASH philosophy, bringing passion, creativity, and genuine care to every customer interaction.

From our kitchen staff crafting perfect burgers to our front-of-house team creating memorable experiences, every member shares our commitment to excellence and community.

#WESMASH
Rockafellas team member with #WESMASH branding serving customers
Customers creating content and enjoying the Rockafellas experience

Social Media Sensation

Our food doesn't just taste amazing - it looks incredible too! Our customers love sharing their Rockafellas experiences, creating a vibrant community of food lovers and content creators.

From Instagram-worthy burger shots to TikTok trends, we've become a hub for food enthusiasts who appreciate both taste and presentation. Our restaurant is designed to inspire and delight.

Share Your Experience

Social Media Impact

Our food speaks for itself - and our community can't stop talking about it

0k+
Total Followers
0
Peak Video Views
Daily
Content Creation
0k+
Avg. Engagement

Follow our journey and see what everyone's talking about

Our Restaurant Experience

Step into Rockafellas and you'll immediately feel the energy. Our carefully designed space combines modern aesthetics with warm hospitality, creating the perfect backdrop for memorable dining experiences.

From the vibrant red accents to the comfortable seating, every detail is crafted to make you feel at home while enjoying world-class food in a casual, welcoming atmosphere.

Where Everyone Belongs
Rockafellas restaurant atmosphere and dining environment
Rockafellas team providing excellent customer service

Community First

We believe great food brings people together. Our team goes above and beyond to create connections, whether it's remembering a regular's order or making a newcomer feel like family.

Every interaction is an opportunity to spread joy and build relationships. We're not just serving food - we're building a community where everyone feels valued and welcome.

Building Relationships

Our Beginning

Founded in 2021, Rockafellas was born from a childhood dream rooted in family catering traditions. Our founder grew up surrounded by the art of cooking, watching family members create memorable experiences through food.

The vision was simple yet revolutionary: take the quality and craftsmanship of fine dining and make it accessible in a casual, welcoming environment. Every burger, every sauce, every ingredient is carefully selected to deliver an experience that goes beyond just a meal.

"Food isn't just sustenance - it's culture, community, and connection. That's what we serve at Rockafellas."

Established 2021

From family catering to Birmingham's favorite burger destination

Our Food Philosophy

Every ingredient tells a story. Every recipe carries tradition. Every plate delivers passion.

100% Natural Angus

Premium beef with no hormones or antibiotics. HMC approved for quality assurance.

Health Conscious

Balanced nutrition without compromising on taste. Fighting obesity one delicious meal at a time.

Curated Sauces

Signature sauces crafted in-house, each recipe perfected through countless iterations.

Sustainable

Eco-friendly practices and sustainable sourcing. Good for you, good for the planet.

Our Values

The principles that guide everything we do

Passion

Every dish is crafted with genuine love for the art of cooking and serving our community.

Community

We're more than a restaurant - we're part of the Birmingham family, celebrating culture through food.

Quality

Never compromise. From sourcing ingredients to final presentation, excellence is non-negotiable.

Innovation

Constantly pushing boundaries, creating new experiences while respecting culinary traditions.

Teamwork

Our success comes from every team member's dedication to creating memorable experiences.

Sustainability

Responsible practices that protect our environment for future generations to enjoy.

Ready to Experience Rockafellas?

Join thousands of satisfied customers who've made Rockafellas their go-to destination for exceptional food and unforgettable experiences.